Commercial services - IMPACT CONSULTANTS

CRM, sales processes, pipeline, outsourced commercial representation and leadership. Commercial machinery that runs - and can be measured.

Commercial services is the offer where we stop advising and start selling for you. Commercial representation on a market, part-time outsourced sales leadership, a deployed sales force, CRM and sales processes operated. You entrust a revenue target, we put the team and the machinery in place.

It is the natural extension of our consulting work: we know the market, we have the network, and we own the result. The model suits foreign players who want to exist in France or Europe without immediately opening a subsidiary.

When clients call us

• A foreign brand wants to develop the French or European market without a local structure.
• Commercial leadership is vacant and the pipeline cannot stop.
• CRM and sales processes exist on paper but nobody keeps them alive.
• A specific segment - works councils, groups, MICE, agencies, B2B - deserves a dedicated sales force but not a permanent hire.

What we actually do

• Commercial representation on the French and European markets: prospecting, negotiation, distribution network management.
• Part-time outsourced sales, revenue management or marketing leadership.
• Setting up and operating the CRM, the sales process and the pipeline.
• Building and running the sales force on a given segment.
• Commercial reporting and indicator-based steering, with commitment on results.

What it delivers

• PortAventura World: a team set up in France to grow the group’s sales, with first-year performance above the initial targets, according to CEO David Garcia.

Frequently asked questions

What is outsourced commercial representation?

We carry your brand’s commercial interests on a market where you have no local presence: we prospect, negotiate and manage the distribution network on your behalf, with a dedicated team and contractual targets. This is what we do for PortAventura World on the French market.

How is this different from a classic sales agency?

We come from consulting: before selling, we build the strategy, the positioning and the action plan. And we will tell you when a target is not worth the commercial effort.

What do you commit to?

We commit to an action plan, steering indicators and a reporting rhythm. Depending on the assignment, a variable share linked to commercial results can be set up.

How long does this type of assignment last?

These are long engagements, usually multi-year: building a distribution network and a commercial presence takes at least one full commercial season.