AGIS BUSINESS TRAVEL

CONTEXT

Digital transformation

Market intelligence

Technology

Agis Business Travel is a Business Travel Agency in France with a turnover of more than 30 M euros.

Context:

• Unsuccessful marketing and sales positioning
• Growth hampered by unclear market image with multiple names, logos and websites
• Competition exacerbated by growth of pure digital players

ANSWER

A mission of 2 months with our partner Et Juliette to define and implement a new brand platform.

RESULTS

  • A new brand platform with a positioning, a promise, a logo and a graphic charter.
  • A new website and new communication tools
  • Team pride and renewed commitment
    Double-digit growth in sales in the following two months

TESTIMONY

F Calvino,
F Calvino,
President Agis BT

Impact consultants understood our request and helped us to position and redeploy our services in collaboration with my teams.

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Étiquettes : Business Growth Plan, Business Travel & MICE, Communication & RP, Customer experience and relationship, Data management & CRM, Digital marketing, Digital transformation, Distribution, External growth & Partnerships & M&A, Finance & Financing, Health, Hospitality, innovation, Internationalization, Interventions, IT, Market intelligence, Operational marketing, Organisation & Transformation, Others, Pilotage de la performance, Process management, Project management, Revenue management, RH, Sales, Secteurs d’activités, Sectors of activity, Strategic marketing, Strategy & Governance, Sustainable growth, Technology, Tourism & Leisure, Transport & Mobility, Transport & Mobility"

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