FUTUROSCOPE

CONTEXT

The Futuroscope is the first French leisure park, it now welcomes nearly 2 million visitors; making it a major leisure destination in France for all audiences. This subsidiary of the Compagnie des Alpes has more than 40 attractions and 2 hotels. 

Background: 

Futuroscope and its shareholders are launching an ambitious investment plan in 2020 of 300 million euros to make the park a leisure and holiday destination of European dimension, with new hotels, new attractions, a concert hall and a water park. 

response

IMPACT CONSULTANTS, in collaboration with our partner N&C, supports Futuroscope in the marketing and commercial implementation of this investment plan. 

results

  • A revised and refined business plan
  • A first year above targets¬†
  • A prioritized business roadmap composed of identified issues and action levers in response
  • A steering and a revised organization

testimony

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