Insights - IMPACT CONSULTANTS

Analyses, opinion pieces and interviews on Travel, Mobility, Tourism, Hospitality and Leisure.

Long live Céline Dion! When leisure comes to the rescue of tourism

Article · April 15, 2026

Challenged by the economy of time - streaming, gaming -, tourism is reinventing itself around experience. Concerts, parks and events are becoming engines of travel.

An immodest op-ed for the candidates in the municipal elections

Article · February 23, 2026

For the municipal elections, don’t overlook the vital issue of mobility. Listen more, and better, to your fellow citizens…

ECTAA Distribution Summit 2026: is retail the real future of air distribution?

Article · February 17, 2026

Between NDC fragmentation and the rise of the “Offer & Order” model, the airline industry is still reshaping its distribution.

AI & travel distribution - ChatGPT, Google and the battle over new standards (UCP, MCP, GEO)

Article · February 10, 2026

In less than 18 months, travel distribution has entered a new phase. AI assistants no longer just advise: they are starting to execute, plan, compare and book.

Business travel: three forces are redrawing the industry and imposing a new model

Article · January 22, 2026

Business travel is going through a historic shift. Not a post-pandemic adjustment, but a lasting redefinition of its foundations.

IMPACT CONSULTANTS: “consolidation is one of the big issues in business travel”

Interview · December 16, 2025

Artificial intelligence, NDC, employment, the Olympic Games… How will the tourism industry evolve? Some answers from Rodolphe Lenoir.

The distribution function: a role too often forgotten inside companies

Article · November 14, 2025

Too often overlooked, the distribution function is nonetheless a strategic link between marketing, RMP and sales - with a real cost to steer and a channel mix to optimise.

Interview with Franck Demortière, Sales Director at Digitrips

Interview · July 9, 2025

To understand the story of Digitrips, you first have to remember that it is above all a coming together of skills, knowledge and know-how.

Distribution, a strategic lever in travel

Article · June 5, 2025

In many travel organisations, distribution is still too often pushed into the background. Yet it is an essential link between supply and demand.

UNSS: when shared sport shapes the future

News · March 24, 2025

The Paralympic champions of LA 2028 are still at school today: when shared sport shapes the future.

Using customer data in aviation: challenges and GDPR compliance

Article · March 13, 2025

In the airline industry, data is everywhere and shapes every decision: customer personalisation, financial steering, real-time operational management.

Building more accessible cities: the key role of mobility data

Article · February 25, 2025

How do you identify an under-used rail line? Where should new bike stations go? These questions are answered by analysing real flows.

Regional air transport, a pillar of the national economy through cross-country mobility

Article · January 23, 2025

Regional air transport plays an essential role in territorial connectivity and economic development, and is exploring innovative solutions to meet climate challenges.

Strategic partnerships: an engine of innovation and growth

Article · December 2, 2024

In a shifting economic environment, strategic partnerships are proving crucial: pooling resources, accelerating innovation and seizing opportunities with limited risk.

Delivering a complex IT project: the key role of business project management

Interview · November 6, 2024

The role of business-side project assistance (AMO) is decisive in reconciling business needs and technical constraints in complex IT projects.

Overtourism: flow management and mobility for sustainable destinations

Article · July 3, 2024

The Calanques near Marseille draw 3 million visitors a year - almost three times the city’s population. Quotas, technology, nudge and integrated mobility: the levers that actually regulate flows.

M&A trends: the secrets of a successful M&A strategy

Article · May 31, 2024

Travelsoft, Amex GBT, CDS: recent travel tech deals show how external growth builds critical mass. The four phases, from preliminary assessment to post-merger integration.

M&A trends: a revival wind sweeping the market

Article · May 2, 2024

Global M&A fell 9.7% in 2020 to $2.2 trillion. With rate cuts in prospect and financing conditions stabilising, the conditions look right for a revival.

Public transport vs the private car, round two: towards sustainable, inclusive mobility

Article · April 12, 2024

France is investing €10bn in rail, while carpooling saved more than a million tonnes of CO2 in 2023. Accessibility, electrification, sharing, congestion, rail: where to concentrate the effort.

Public transport vs the private car, round one: express intercity coaches

Article · February 16, 2024

A private car costs €0.19 to €0.40 per kilometre. Express coaches come in at €0.03 to €0.05 per user - and cut the carbon footprint from 75g to 29g of CO2 per passenger-kilometre.

The right time to jump on the train - more competitive, more connected, more integrated

Article · January 11, 2024

Rail accounts for 1.2% of greenhouse gas emissions against 25% for road. Competition, distribution platforms and a €100bn investment plan are reshaping the sector.

Mobility data: a goldmine for making the right decisions - and tracking them

Article · July 28, 2023

Decisions on mobility infrastructure and service shape daily life. To make them sharper, they need to rest on real usage data - including data from private car users.

What place for ChatGPT in travel and tourism?

Article · July 19, 2023

Expedia was the first in the sector to install a ChatGPT plugin. Will AI replace travel agents? OTAs did not kill travel agencies - they forced them to work on their added value.

NDC: a new era for airline distribution?

Article · March 2, 2023

NDC modernises the distribution and sale of air tickets and ancillary services. Launched in the early 2010s, adoption has been slow - because it forces the industry to rethink existing business models.

Revenue management: a way to absorb rising costs

Article · January 18, 2023

Revenue management is a set of levers that lift sales through better pricing. Businesses that use it see revenue rise by 8% on average - while keeping prices low.

IMPACT CONSULTANTS

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